The Sankey chart, also known as the flowchart, is a data visualization tool that is used to represent the flow of data between different categories. This type of chart is particularly useful for displaying the movement of materials or information between different entities, such as the movement of goods or services in a supply chain.

Creation of the Sankey Chart
To create a Sankey chart, you will need to have some data that you want to visualize in this format. This data should include information on the source and destination of the flow of data or materials. You will also need to have a software application that is capable of creating Sankey charts, such as Excel, Tableau, or Power BI.

Applications of the Sankey Chart
There are many different applications for the Sankey chart, including supply chain management, financial analysis, and marketing research. This chart can be used to identify inefficiencies and bottlenecks in supply chains, as well as to track the movement of goods or services over time.

In financial analysis, the Sankey chart can be used to display the flow of funds or investments between different entities, such as the movement of investment capital between different parts of a company. This chart can also be used to identify areas where capital is flowing inefficiently, such as investments that are not generating a good return on investment.

In marketing research, the Sankey chart can be used to display the flow of information or advertising between different target audiences. This chart can help marketers identify which types of messaging are most effective at reaching different segments of their target audience.

Overall, the Sankey chart is a versatile data visualization tool that can be used to display a wide range of data flows. Its ability to easily track the movement of materials or information between different entities makes it a useful tool for supply chain management, financial analysis, and marketing research. By streamlining your data visualization process, you can gain valuable insights into your data and make more informed decisions.

SankeyMaster

SankeyMaster is your go-to tool for creating complex Sankey charts . Easily enter data and create Sankey charts that accurately reveal intricate data relationships.