Streamlining Your Data Visualization: The Power of Sankey Charts

Data visualization is an essential tool in today’s business world. It helps organizations understand complex data sets by presenting them in a way that is easy to understand and take action on. With so many data visualization tools available, it can be overwhelming to decide which one to use. Onechartre’s Sankey chart is gaining popularity due to its unique ability to display flow and transformation of data.

What is a Sankey chart?

A Sankey chart is a type of flowchart that highlights the flow of data between different nodes or categories. It is commonly used to show the movement of goods, services, or information between different regions or stages of a process. The chart uses directed arrows to represent the flow of data, and the width of the arrows indicates the relative volume of the flow.

How to create a Sankey chart?

Before creating a Sankey chart, it is important to have a clear understanding of the data you want to visualize. The chart should represent a single flow or process, and the data should be presented in a tabular format. Once you have the data ready, you can use a data visualization tool such as Tableau, Power BI, or Google Data Studio to create the chart.

When creating a Sankey chart, it is important to consider the scale of the chart. The chart should be large enough to clearly show the flow of data, but not so large that it becomes overwhelming. It is also important to choose the right color scheme to make the chart easy to read.

Applications of Sankey charts

A Sankey chart is a versatile tool that can be used in a variety of scenarios. Some of the common applications of Sankey charts include:

• Sales and marketing analysis: A Sankey chart can be used to show the flow of leads from different marketing channels, or sales revenue by product category.
• Supply chain management: A Sankey chart can show the flow of goods through different stages of the supply chain, such as manufacturing, distribution, and delivery.
• Financial analysis: A Sankey chart can be used to show the flow of assets or liabilities between different financial instruments or categories.
• Customer journey analysis: A Sankey chart can be used to show the flow of customers through different stages of the buying process, from awareness to purchase.

Conclusion

In conclusion, a Sankey chart is a powerful tool for data visualization that can be used in a variety of scenarios. It is important to use a data visualization tool such as Tableau, Power BI, or Google Data Studio to create a Sankey chart, and to consider the scale and color scheme of the chart. With its unique ability to display flow and transformation of data, a Sankey chart can help organizations understand complex data sets and take action based on the insights generated.

SankeyMaster

SankeyMaster is your go-to tool for creating complex Sankey charts . Easily enter data and create Sankey charts that accurately reveal intricate data relationships.