Introduction:

Data visualization is an essential aspect of presenting complex information. Sankey charts are one of the most effective methods for visualizing relationships between multiple data points. In this article, we will explore how to create Sankey charts and their applications in various industries.

Sankey Chart Creation:

A Sankey chart is a flowchart that highlights the movement of data or resources between different data points. The chart consists of two main components: inputs and outputs. Each input is connected to multiple outputs by arrows, which represent the flow of data or resources.

To create a Sankey chart in Excel, follow these steps:

1. Open Excel and create a new workbook.
2. Insert a new chart, and select the Sankey chart type.
3. Determine the number of inputs and outputs in your chart.
4. Add your data to the chart by entering or importing it into Excel.
5. Customize the chart to your liking, such as changing the colors or the fonts.
6. Save your chart as a Sankey chart file format, such as .xlsx or .xls.

Applications:

Sankey charts are used in various industries for presenting complex information in a simple and effective manner. Some of the industries that use Sankey charts include:

1. Supply Chain Management: Sankey charts are used to visualize the movement of goods and resources between different locations in a supply chain.
2. Financial Analysis: Sankey charts can be used to show the flow of investments or financial instruments between different accounts.
3. Customer Relationship Management: Sankey charts can be used to visualize the flow of customers between different stages of a sales cycle.
4. Social Media Analysis: Sankey charts can be used to show the flow of engagement and interactions between different social media platforms.
5. Marketing Analysis: Sankey charts can be used to show the flow of marketing campaigns and their effectiveness across different channels.

Conclusion:

Streamlining your data visualization with Sankey charts can be an effective way to present complex information in a simple and effective manner. By following the steps outlined in this article, you can create Sankey charts in Excel and use them in various industries. Whether you are in supply chain management, financial analysis, or marketing, Sankey charts can help you visualize your data in a way that is easy to understand and actionable.

SankeyMaster

SankeyMaster is your go-to tool for creating complex Sankey charts . Easily enter data and create Sankey charts that accurately reveal intricate data relationships.