Introduction

Sankey charts are a powerful visualization tool that can be used to show the flow of a process or the conversion of leads. A Sankey chart is a single chart that displays the flow of materials, money, or information through a system, as well as the conversion of these flows into other outputs.

Creating a Sankey Chart

There are several ways to create a Sankey chart, but some popular options include:

• Microsoft Excel: You can use the Sankey chart feature in Excel to create a chart in a few simple steps. Simply select the data you want to use for your chart and then choose the “Sankey chart” option from the chart types menu.
• Microsoft Power BI: Power BI is a powerful business intelligence tool that includes a Sankey chart creator. You can use Power BI to create a Sankey chart by selecting the data you want to use for your chart and then choosing the “Sankey chart” option.
• PowerPoint: You can also create a Sankey chart using PowerPoint by using the “Insert” menu to choose the “Sankey chart” option. This will allow you to create a Sankey chart within a PowerPoint presentation.

Applications of Sankey Charts

Sankey charts are a useful visualization tool for a variety of applications, including:

• Marketing and sales: Sankey charts can be used to visualize the conversion of leads into customers. For example, you can use a Sankey chart to show the flow of leads through the sales process, highlighting which stages of the process are most effective at converting leads into customers.
• Supply chain management: Sankey charts can be used to visualize the flow of materials or products through a supply chain. For example, you can use a Sankey chart to show the conversion of raw materials into finished products, highlighting which suppliers or production sites are most effective at converting raw materials into finished products.
• Financial analysis: Sankey charts can be used to visualize the flow of money through a financial system. For example, you can use a Sankey chart to show the conversion of cash into investments, highlighting which investments are most effective at generating returns.

Conclusion

Sankey charts are a useful visualization tool that can be used to show the flow of a process or the conversion of leads. They can be created using a variety of software tools, and have a number of practical applications in marketing, sales, supply chain management, and financial analysis.

SankeyMaster

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